Watch the new 2013 Ram 1500 Ads

When it comes to getting people excited about their products, the marketing gurus at Chrysler do know their stuff. For the past few years, they have headed up some of the most successful car commercials with award winning series such as “Imported from Detroit” and “Half-Time in America.” Ram is due for their time to shine with the upcoming 2013 Ram 1500. The company has already plastered the new truck on their building with a 15-story wrap. It’s time now for the next part with new TV spots.

Ram has a new national ad campaign that is showcasing all the great changes that Ram is putting into the new truck. Sam Elliot narrates the spot with his infamous gravely voice. The ad makes sure that all of the great new features, such as the inclusion of the 8.4 inch touch-screen and active-level air suspension.

In total 5 commercials are making the rounds to get the word out on the incredible new 2013 Ram 1500. Each 30-second spot brings the focus onto what makes the truck unique and showing what the customers are really looking for. The ads began running on October 13th and will be shown during cable prime-time and various sporting evens, especially outdoor lifestyle programming.

You can view our new and pre-owned inventory online at Bayside Chrysler Jeep Dodge. You can even schedule a test drive for yourself. Make sure you like our Facebook page, and follow us on Twitter, to see the deals and offers we have on Ram products.

2013 Ram 2500, 3500 Heavy Duty & Chassis Cabs Revealed!

As promised, Ram Trucks rolled out the future of the heavy duty truck last week. Surrounded by a range of truck enthusiasts, from journalists to the truck-loving consumer, Fred Diaz, President and CEO of Ram Truck brand, pulled back the curtain and introduced the world to the new 2013 Ram Heavy Duty 2500 and 3500 pickups, and the Ram 3500, 4500, and 5500 Chassis Cabs.

The 2013 Ram 2500 and 3500 Heavy Duty trucks come with the promise of the kind of power that truck owners are looking for in the brand. For the first time ever, the 3500 will be offered with a 5.7-liter HEMI V-8 and a Cummins 6.7-liter High-Output diesel as standard.

Both the Heavy duty and Chassis Cab models will come with an electronic stability control to help reduce the loss of traction as standard on all Ram truck models. There will be plenty of colors to choose from, including fresh new ones and material upgrades for the truck’s interior that will be part of a new individualized themes Ram is going for. Also included in the mix will be the 8.4-inch Uconnect system that is so popular in Chrysler vehicles.

The future is bright for truck lovers as Ram aims to offer the best in the business to buyers. If you’re a Ram fan, or someone who has been wondering what all the talk is about, it’s a good time to be on the look out for a truck.

You can view the entire Ram line-up online at Bayside Chrysler Jeep Dodge’s website as well as see our new and pre-owned inventory. Be sure to like us on Facebook and follow us on Twitter for more Ram news.

Ram Wants to Hear Your Stories of Glory

Ram is a brand that is all about excellence, going above and beyond for our customers every day. We work to make our trucks powerful, safer, and more comfortable, and we love to recognize others who go above and beyond. The RAMActs asked our customers to share their stories of random acts of manliness, and with our new Stories of Glory contest, we want to shine the light on unsung sports heroes. (And reward them with some great prizes too!)

“Stories of Glory” are any inspiring sports stories of yourself, your child, or someone you know. They can be the story of a high school coach who changed your life or your child’s first home run. To have your story considered, go to http://blog.ramtrucks.com/stories-of-glory/ and in 800 characters or less, tell your story. You can also include video or pictures if they are available, but they are not required. One winner will receive an all-expense-paid trip to Connecticut and will be interviewed on The Dan Patrick Show. Three runner-ups and thirty-one sweepstakes winners will receive swag bags from The Dan Patrick Show and Ram.

Do you have a Story of Glory to share? The deadline is August 21, so make sure you get in your entry soon! Also, check out the full Ram line-up online here, and keep up with the latest Ram news by liking Bayside on Facebook, following Bayside on Twitter, and subscribing to Bayside on YouTube.

Cummins Preparing Next Generation Engine?

Change seems to be coming for the engine inside of Ram trucks.

According to Pickuptrucks.com, Ram is rumored to be introducing a new generation of Cummins turbo-diesel engine for their 2014 models. In order to deal with the emission regulations, the engine maker may be looking to no longer use the metal catalyst strategy of the past. Instead, they could be using urea-injection technology.

EPA regulations are different for commercial chassis-cab trucks. That means the Ram 3500, 4500, and the 5500 already have a diesel exhaust fluid to take care of the nitrous oxide emissions. The HD trucks that Ram has, the 2500 HD and the 3500 HD have the problem that the current catalytic-converter like filters they use is that the price is increasing.

The article states they believe the reason why Cummins is steering away from the the precious metal catalyst is due to such a steep increase in cost and that switching to another technology could help lower costs. That and with the emissions regulations starting to get stricter meaning that new ideas need to happen so Ram trucks meet them. Everything right now is still mainly speculation, but it definitely seems like a good idea to fix a problem that is coming soon. Only time will tell how close this prediction is.

Bayside has the full Ram truck line-up online at their Showroom. Make sure to like us on Facebook and follow us on Twitter to be the first to know what announcements that Ram has.

High School Grad Stands Out with Ram

On graduation day, it is easy to blend into the masses of robed figures and mortarboards, but a high school grad in Virginia found a way to stand out and proclaim his love for Ram trucks.

Robby Lyons has been a fan of Ram trucks for years. His family owns a 2004 Ram 2500 HD, and he drives a 1989 Power Ram W100 Series. When asked about his love of Rams, he says, “I sit in [my] truck and I get chills. The power and durability combined with handling – it just blows me away.” Besides owning a Ram truck, he also ran his own junior dragster up until 2009, and he plans to continue drag racing with his father and uncle, serving as the team’s mechanic.

It is only appropriate then that Robby bolted a Ram head hood ornament to his graduation cap. While most people found the hood ornament amusing, some teachers raised objections to the hat. Robby was eventually given approval to wear his souped-up mortarboard to the ceremony, and since then, he has received local and national news coverage including a feature on the RamZone blog.

Do you love Ram? Check out Bayside’s online inventory here, including the full line-up of Ram trucks, and keep up with the latest Ram truck news by liking Bayside on Facebook and following Bayside on Twitter!

Win at the Pump with Ram!

With gas prices up and down daily, drivers are dreading their trips to the gas station this summer. New car buyers are looking for more fuel-efficient cars, and surveys show that fuel economy is the most important factor to American car shoppers.

Ram wants to ease that worry at the gas pump by giving away free gallons of gas all summer. One lucky winner will receive 500 gallons of gas, and one hundred weekly winners will receive 32 gallons.

The contest kicked off April 5 and goes through September 1, 2012, so there is still plenty of time to enter and win. You can fill out the contest entry form here, and make sure to only enter once. Multiple entries or entries under the same e-mail address will be disqualified.

Imagine how far 500 gallons of gas could take you this summer. Those trips to the pool, the park, and the grocery store add up quickly, and instead of paying for pricy airline tickets, you could take the family on a road trip for vacation. No matter how you would use it, Ram’s Gallon Guarantee contest should not be missed.

Check out the full Ram line-up on Bayside’s online inventory here, and keep up with the latest news from Chrysler, Jeep, Dodge, and Ram by liking Bayside on Facebook and following Bayside on Twitter.

Ram Honors Military Hero at ACM Awards

Next Monday is Memorial Day, a day that Ram takes very seriously, and this year Ram teamed up with one of country music’s biggest stars to pay tribute to America’s heroes.

Ram asked for friends and family to nominate a military service-member for the National Ram Military Hero Contest. The winning service-member and the person who nominated them would win a trip to Las Vegas for the 2012 Academy of Country Music Awards and would get to meet country music star Craig Morgan.

The 2012 honoree was Army Pfc. Brandon Sapp of the 1st Calvary Division from Fort Wood Texas, who was killed by a homemade bomb. For his service, he was awarded the Purple Heart, the Bronze Star, and the Good Conduct Medal. His father John accepted the National Ram Military Hero award on his behalf last month as part of the ACM Awards weekend events.

Both Craig Morgan and Ram have a long history of supporting the troops. Morgan was active duty in the Army’s 101st and 82nd Airborne Divisions for ten years and served an additional nine years in the Reserves. He has also performed in nine USO tours and won the 2006 USO Merit Award. In a recent interview, he praised Ram’s strong commitment to the military, saying, “I think it’s so wonderful that a company like Ram Trucks who is such a great brand and so recognizable; for them to get behind something, that to me is more important than anything, and that’s to get behind the men and women that serve in our Armed Forces.”

At Bayside Chrysler Jeep Dodge Ram, we want to encourage our readers to honor our military service-members all throughout the year as well as during Memorial Day weekend. You can keep up with the latest news, events, and incentives (including our Military Incentive Program) from Ram by bookmarking Bayside Chrysler Jeep Dodge Ram, liking Bayside on Facebook, and following Bayside on Twitter.

Ram Trucks Sponsor Kentucky Derby

As all eyes were on the Kentucky Derby this past weekend, all eyes were also on Ram trucks as well.

For the past 3 years, Ram has been the official truck of the Kentucky Derby, one of the most famous sporting events in the world. The Ram brand was everywhere at Churchill Downs from posters to vehicle displays and uniforms. Derby winner I’ll Have Another might have even gotten a little jealous at how much coverage Ram received.

At first glance, Ram seems out of place next to the fancy dresses, exotic hats, and mint julep-sipping crowd, but on closer look, the partnership makes perfect sense. The Kentucky Derby might be a high-class affair, but the road to the Kentucky Derby is rough. This sentiment is echoed in their campaign for the Kentucky Derby which was “Hard-Earned, Not Hard-Won.” Every day, horse owners need a reliable truck and trailer, and they can appreciate Ram’s customizable towing features and tools that help horse owners find the best truck to fit their needs. There is a saying that behind every great man, there is a better woman. Well, one of the best kept secrets of the Kentucky Derby is that behind every race horse, there is an incredible trainer and a great truck.

Ram has a truck for every towing and driving need, and you can browse Bayside’s inventory of new and used Ram trucks online here. You can also keep up with the latest news from Chrysler, Jeep, Dodge, and Ram by liking Bayside Chrysler Jeep Dodge Ram on Facebook and following Bayside Chrysler Jeep Dodge Ram on Twitter.

Man Up with Ram’s RAMActs

Ram wants you to man up and share your RAMActs.

Ram kicked off the month of May by daring its nearly 27,000 Twitter followers to get their blood flowing and show what their made of with Random Acts of Manliness.

What is a RAMAct? A RAMAct is doing something extraordinary. Get a tattoo, climb a mountain, face your fears, and man-up, and post a picture or video to Twitter with the hashtag #RAMActs.

If Ram’s female fans feel left out by the campaign, they don’t need to fear. RAMActs aren’t only for the boys and men. Last night, Ram tweeted, “Random Acts of Manliness aren’t just for men! Ladies can join in the movement too,” so Ram ladies can step up to the plate and brag about their own RAMActs.

Will you be joining in the RAMActs movement? Follow Ram on Twitter @RamTrucks, and check out Bayside’s inventory of Ram trucks online here. You can also keep up with the latest news and promotions from Chrysler, Jeep, Dodge, and Ram by liking Bayside on Facebook and following Bayside on Twitter.

Image: Ian Kahn / FreeDigitalPhotos.net

2012: Year of the Dragon or Year of the Ram?

The 2013 Ram 1500 won’t be available until later this year, but already the popular truck is making headlines with its advanced technology and driver conveniences.

At the 2012 New York International Auto Show, Ram was pushing the tagline “Guts and Glory” for the 2013 Ram 1500, an apt description if I ever heard one. The new model improves the truck in all the ways that drivers care about including better gas mileage, better aerodynamics, a new air suspension system, and updated interiors.

Here are some of the ways the Ram 1500 has been improved.

  • 42 percent boost in horsepower and 13 percent boost in torque
  • Gas mileage has improved 20 percent.
  • High-strength steel is used in the frame of the truck
  • Ram’s revolutionary rotary shifter allows drivers to shift from park to drive with the turn of a knob.
  • The new air suspension system gives drivers the choice between 2 off-road heights, an aerodynamic setting, and a park “kneeling” setting so that shorter drivers have an easier time getting in and out of the car.

To sum up, the new Ram 1500 is lighter, stronger, and more powerful. It made a strong impression at the New York Auto Show, and coming out of 2011 with Ram sales up 22.6 percent, this could be a really amazing year for Ram.

You can check out Bayside’s full Ram line-up online here, and be sure to like Bayside on Facebook and follow Bayside on Twitter to keep up with the latest news from Ram.