Tag Archives: ad

Ram Donates 1 Million to FFA as Part of the ‘Year of the Farmer’ Campaign

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During the Super Bowl, back in February of this year, Ram declared in one of their ads that 2013 is the “Year of the Farmer.” Sticking to their words, Ram Truck brand presented a donation of 1 million dollars to the 2013 National FFA Convention and Expo this year.

When the “Farmer” ad-spot went live earlier this year, Ram made a pledge. They would donate up to 1 million dollars for views of the video on their website. The views hit 10 million in less than a week.

Since then, the ad has been viewed online more than 22 million times. It’s clear they hit a sweet spot with people.

“It’s so wonderful to see our country rise up and show support for those who work hard every day to provide vital resources to the nation,” said Clay Sapp, President of the National FFA. “The response we’ve received from Ram’s ‘Year of the Farmer’ has been overwhelming, reinforcing the pride we have in our work and what it means to be a farmer.”

Be sure to check out the ad again:

If you’re looking for more information on a Ram truck, contact us at Bayside Chrysler Jeep Dodge. Be sure to like us on Facebook and follow us on Twitter for more updates and monthly specials.

Watch the new 2013 Ram 1500 Ads

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When it comes to getting people excited about their products, the marketing gurus at Chrysler do know their stuff. For the past few years, they have headed up some of the most successful car commercials with award winning series such as “Imported from Detroit” and “Half-Time in America.” Ram is due for their time to shine with the upcoming 2013 Ram 1500. The company has already plastered the new truck on their building with a 15-story wrap. It’s time now for the next part with new TV spots.

Ram has a new national ad campaign that is showcasing all the great changes that Ram is putting into the new truck. Sam Elliot narrates the spot with his infamous gravely voice. The ad makes sure that all of the great new features, such as the inclusion of the 8.4 inch touch-screen and active-level air suspension.

In total 5 commercials are making the rounds to get the word out on the incredible new 2013 Ram 1500. Each 30-second spot brings the focus onto what makes the truck unique and showing what the customers are really looking for. The ads began running on October 13th and will be shown during cable prime-time and various sporting evens, especially outdoor lifestyle programming.

You can view our new and pre-owned inventory online at Bayside Chrysler Jeep Dodge. You can even schedule a test drive for yourself. Make sure you like our Facebook page, and follow us on Twitter, to see the deals and offers we have on Ram products.