Monthly Archives: October 2012

2013 Ram 1500: The Truck of Texas

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Thanks to the truck drivers down in Texas, Ram is going to need a bigger trophy room. The brand took home top honors over the weekend at the 20th annual Texas Auto Writers Association Texas Truck Rodeo. In total, they brought 8 wins home with them, more than another auto maker combined.

That’s now the second year that Ram has won. The last time was in 2011 with the 2011 Ram Laramie Longhorn wining Truck of Texas. At this years event, the 2013 Ram 1500 is what impressed the voters the most. That’s not all, the new truck may have been the talk of the event, but the Ram brand was also the overall winner. The TAWA writers gave Truck Line of Texas to the Ram brand.

In all, the awards that Ram won were Truck of Teaxs, Truck Line of Texas, Full-size pickup truck, and Luxury pickup truck.

The TAWA President Michael Herzing praised the truck in his comments made about the big win, “Our members overwhelmingly chose the 2013 Ram 1500 as the Truck of Texas and the truck for Texans. The Ram 1500 is amazing. The new technologies in this truck are true game changers and raise the bar for the competition. You’ve got to love how touch, capable, comfortable, and fuel efficient this new truck is.”

Truck lovers know quality when they see it, or drive it in this case. With so many different brands and models to choose from, the 2013 Ram 1500 is the king of the hill. Find out what all these voters discovered by going online to Bayside Chrysler Jeep Dodge and paying a visit to our Ram Truck section. Like our Facebook page and follow us on Twitter for more Ram news and deals on Ram products at the dealership.

Watch the new 2013 Ram 1500 Ads

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When it comes to getting people excited about their products, the marketing gurus at Chrysler do know their stuff. For the past few years, they have headed up some of the most successful car commercials with award winning series such as “Imported from Detroit” and “Half-Time in America.” Ram is due for their time to shine with the upcoming 2013 Ram 1500. The company has already plastered the new truck on their building with a 15-story wrap. It’s time now for the next part with new TV spots.

Ram has a new national ad campaign that is showcasing all the great changes that Ram is putting into the new truck. Sam Elliot narrates the spot with his infamous gravely voice. The ad makes sure that all of the great new features, such as the inclusion of the 8.4 inch touch-screen and active-level air suspension.

In total 5 commercials are making the rounds to get the word out on the incredible new 2013 Ram 1500. Each 30-second spot brings the focus onto what makes the truck unique and showing what the customers are really looking for. The ads began running on October 13th and will be shown during cable prime-time and various sporting evens, especially outdoor lifestyle programming.

You can view our new and pre-owned inventory online at Bayside Chrysler Jeep Dodge. You can even schedule a test drive for yourself. Make sure you like our Facebook page, and follow us on Twitter, to see the deals and offers we have on Ram products.

2013 Ram 1500 Proudly Displayed

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Ram has been having a big week recently. They have already captured the the attention of truck lovers by showing off their new entries into the heavy duty truck category with the reveal of the 2013 Ram 2500 and 3500. It appears they are wanting to make sure to not have that enthusiasm go anywhere and have a new way of keeping people aware of their amazing upcoming product line.

In Auburn Hills, Michigan, the Chrysler Group headquarters is sporting a new look. Draped around the front of the building is a fifteen stories high, 140 feet wide, 210 feet tall wrap that is all about the 2013 Ram 1500. It’s a remarkable sight that plays very much into the slogan that Ram has of “Guts, Glory, Ram.” Chrysler is so proud of the new truck, they want anyone within sight to be reminded of it.

The 2013 Ram 1500 has a 3.6-liter Pentastar V-6 engine under the hood and has an all-new air suspension system. The truck also has the best-in-class 25 miles-per-gallon fuel economy. The new Ram will also have a stronger frame with more high-strength steel.

Be sure to check out the full Ram truck line-up online at Bayside Chrysler Jeep Dodge Show-Room. You can also view our new and pre-owned inventory. Don’t forget to like our Facebook page and follow us on Twitter for more Ram news!

2013 Ram 2500, 3500 Heavy Duty & Chassis Cabs Revealed!

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As promised, Ram Trucks rolled out the future of the heavy duty truck last week. Surrounded by a range of truck enthusiasts, from journalists to the truck-loving consumer, Fred Diaz, President and CEO of Ram Truck brand, pulled back the curtain and introduced the world to the new 2013 Ram Heavy Duty 2500 and 3500 pickups, and the Ram 3500, 4500, and 5500 Chassis Cabs.

The 2013 Ram 2500 and 3500 Heavy Duty trucks come with the promise of the kind of power that truck owners are looking for in the brand. For the first time ever, the 3500 will be offered with a 5.7-liter HEMI V-8 and a Cummins 6.7-liter High-Output diesel as standard.

Both the Heavy duty and Chassis Cab models will come with an electronic stability control to help reduce the loss of traction as standard on all Ram truck models. There will be plenty of colors to choose from, including fresh new ones and material upgrades for the truck’s interior that will be part of a new individualized themes Ram is going for. Also included in the mix will be the 8.4-inch Uconnect system that is so popular in Chrysler vehicles.

The future is bright for truck lovers as Ram aims to offer the best in the business to buyers. If you’re a Ram fan, or someone who has been wondering what all the talk is about, it’s a good time to be on the look out for a truck.

You can view the entire Ram line-up online at Bayside Chrysler Jeep Dodge’s website as well as see our new and pre-owned inventory. Be sure to like us on Facebook and follow us on Twitter for more Ram news.